Built for talent that moves culture.
Strategic representation across sport, entertainment, media, events and commercial partnerships. From boxers and footballers to musicians, actors, influencers, creators and public figures, the work is built around access, leverage and execution.
Talent Representation
Career direction, opportunity management and strategic positioning for athletes, entertainers, creators and public figures.
Sports Advisory
Support across boxing, football, athlete development, event access, negotiations and commercial growth.
Entertainment Strategy
Representation and commercial strategy for musicians, actors, personalities, influencers and creators.
Brand Partnerships
Connecting talent with brands, campaigns, ambassadors, activations and long-term commercial relationships.
Media & Public Profile
Building visibility, shaping narrative and creating a stronger public position across press, events and digital platforms.
Event Access
Appearances, VIP access, talent movement, event strategy and commercial placement across global platforms.
Crossover Boxing
Support across Misfits, creator boxing, entertainment-led fight cards and new audience commercial strategy.
Commercial Advisory
Building leverage beyond one deal through long-term planning, market positioning and commercial access.
Access. Leverage. Execution.
Create the right opportunity, protect the client’s value and deliver with precision.
The right rooms.
Relationships across sport, entertainment, brands, broadcasters, promoters, events and media.
The right timing.
Positioning talent before the conversation reaches the table, not after.
The right outcome.
Turning introductions, negotiations and strategy into commercial results.
Build value before the opportunity arrives.
For athletes, musicians, actors, creators, influencers and public figures who need direction, access and commercial positioning.
- Career strategy and opportunity selection
- Brand and commercial positioning
- Media presence and public profile
- Fight, event or appearance negotiation
- Long-term leverage building
Access talent that actually moves people.
For brands, promoters, broadcasters and event platforms that need the right talent, the right story and the right cultural fit.
- Talent procurement
- Ambassador campaigns
- Live appearances and activations
- Sports and entertainment partnerships
- Creator and audience-led campaigns
Across sport, entertainment and culture.
A look at some of the people, events and industry moments Sal has been connected to through his work across talent representation, boxing, entertainment, media and commercial partnerships. This section reflects past work, public appearances and wider industry relationships.
Brands, platforms and global events.
For representation, partnerships, press, events and commercial opportunities.








